Wednesday, July 24, 2013

Limited Special Offer:Get FB Business in a Box Monster PLR for Dirt Cheap

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If you want to improve your small business marketing, there's just no way you can ignore social media any longer. And if you're not sure how to get started integrating social media into your small business marketing plan, I suggest heading over to Facebook.
 Small Business Marketing with Facebook SearchFacebook (FB) is so much more than a "chat session" as one of my clients recently described it. Facebook marketing has become an excellent tool for getting your content in front of millions of web surfers and for driving traffic to your website.
 In fact, according to comScore's recent data, there were 621 million Facebook search queries preformed in June 2010. That's a 63% increase from the number of FB search queries performed in January 2010, and it's almost half the searches performed on Bing.
Facebook users are actively searching for specific content and information; why not make sure your content is presented? There are more than a half billion registered FB users around the world, which presents an obvious opportunity for spreading your small business marketing message.
And, with just a little bit of effort, the information you present on Facebook can actually appear on the "real" search engines, such as Google, Yahoo and Bing. Ready to add this marvelous (and growing) tool to your small business marketing arsenal? Here are a few tips for optimizing your Facebook efforts for the best possible search results:

 
When creating a Facebook fan page or business page, put some serious thought into your page name and URL.
 Remember all that keyword research you did for your website? Well now is the time to pull out that file folder and review the words that are relevant to your target audience and your service offerings.
You'll want to incorporate these keywords into your About Me box and the Overview section of your page.

By utilizing the relatively new Facebook Markup Language (also known as FBML) you'll be able to add your own images, graphics, and text that also make use of your targeted keywords.

 (Not familiar with FBML? This might be a job you want to pass on to your web master.)Keep your list of targeted keywords handy.
You'll want to refer to these every time you add photos, create a discussion topic, even write status updates. And when linking to your FB updates from off-site pages, you'll want to incorporate these keywords into your anchor text.Be sure to review the new Facebook Questions feature.
Here's another chance to rank well in FB search for your chosen keywords, as well as present yourself as an expert (which, after all, should be part of your small business marketing plan).
 Popular questions are ranked more highly, so put some thought into the questions you create; make them alluring and engaging.
And remember, there's no rule against answering your own question; just be sure to use your keywords.  

2
 

Tuesday, July 23, 2013

Make Your Website More Panda Friendly

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The recent Google Panda update has raised the bar not only for SEO experts but also for web designers.
 It's getting tougher and tougher to rank well and that means that you really have to pay attention to all designing and Google ranking factors.
When we do this, search engines rewards us because we are rewarding our audience and providing them with the information and experience they are looking for.

The following points will help you to make your website panda proof:-


1.Content is key:

The Panda algorithm update emphasizes providing assurance only on websites that contain unique and useful content.
This will help users better find content relevant to their search.
 If you provide web page content that is unique, relevant, high quality and preferably 1000+ words, your site will likely be rewarded with improved rankings and therefore, increased traffic.

2.Above the fold design: 

Narrowing your header images, removing header banner images and pushing more content onto the top of your site will help with Panda.

3.Web Page indexing: 

A website with more than 100 web pages and maximum pages indexed by Google would be considered as a Panda friendly website.

4.Page rank: 

Page rank is still one of the most important factors.
PageRank is an independent measure of Google's perception of the quality/authority/credibility of an individual web page.
It does not depend on any particular search phrase.
 Google conveniently reports this as a number from 0-10 (10 being the best).

5.Check your Domain registration: 

Domain registration for five years helps to enhance authority points.
This is a small tip, but every little bit helps.

6.Webmaster tools:

 It enables webmasters to get a better idea of what Google thinks  about their web sites, how the Google spider sees them, and what improvements could be made.

7.Social media proof: 

Google Panda takes social media trends seriously and content that is loved by social media sites like Twitter and Facebook gets better position in search engines.

8.Optimize for Fast Load Times:

 Avoid flash, single background images in the website.
Google tends to favor sites that are snappy, quick, and fast.


RSS Feeds and Article Marketing

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RSS feeds are currently an under used way of marketing your articles. You can enhance your visibility and your readership through RSS feeds and gain more web traffic.
In case you aren't familiar with RSS, it often stands for Really Simple Syndication and lets website owners quickly and easily publish syndicated content in real time.
 Though it's been around for years, it's popularity is still limited considering how practical and powerful it is. Not only can subscribers keep up with your content in real time, other publishers can link to your feed and use it on their site for up to the minute content.
Because of it's sophistication, RSS is a powerful tool, still overlooked by many marketers.
 Because subscribers don't share their email, multiple messages can be sent in a day, without being regarded as spam by an inbox monitor. Feeds are sent to a feed reader or aggregator and don't use email addresses at all.
It's not the purpose of this article to describe the full workings of RSS.
 If you do want to know, Wikipedia has a great, technical explanation. In simple terms though, a website author creates a feed on their website. They may use feed creation software, or they may use a web based resource like Feedburner to do it for them.
 Interested readers click on the link on the website.
 It might say RSS, Feed or XML.
 They then take the URL of the feed and paste it into a feed reader or aggregator, such as the web based ones found on My.Yahoo, My.MSN and Google

Personal Branding Infographic: How to Use 10 Social Networks to Grow Your Personal Online Brand

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    CINCINNATI, OH, May 22, 2013 /24-7PressRelease/ -- Launch Yourself (www.launchyourselfnow.com), the leading personal brand development company, launched the infographic: How to Use 10 Social Networks to Grow Your Personal Online Brand.


The infographic covers 10 of the most popular social networks - including Facebook, Twitter, and LinkedIn - and how people can use them to grow their personal online brands.
 The full infographic can be found at http://launchyourselfnow.com/how-to-use-10-social-networks-to-grow-your-personal-online-brand/#. It is free to share and repost with proper attribution given to Launch Yourself.

In 2013, employers, recruiters, consumers, and colleagues are using Google to learn about potential employees, sales representatives, business partners and CEOs. Social networks are vital to creating a credible and believable professional brand. This infographic shares the top 10 sites that can be used to build a powerful online brand.

In the age of the internet Google search results, Facebook and LinkedIn are creating the first impression. Business professionals can't afford to have a weak or mediocre impression online if they want to be successful in building relationships.

The infographic covers top social networks like Facebook, Twitter, Pinterest, Slideshare and Wordpress, and some of the tips include:

Following top influencers in your field on Twitter.
Managing your Facebook reputation.
Demonstrating your passion through Pinterest.
Creating a personal website using WordPress.
Uploading a presentation on SlideShare to show your expertise.

You can read the other tips and ideas by checking out our personal branding infographic at http://launchyourselfnow.com/how-to-use-10-social-networks-to-grow-your-personal-online-brand/#. For more information on personal branding classes, go to http://www.launchyourselfnow.com.

About Launch Yourself
Launch Yourself (http://LaunchYourselfNow.com) is a personal branding company that shows business professionals how to define, design and deliver their personal brand online. Launch Yourself was created by Boot Camp Digital (http://bootcampdigital.com), a top-rated provider of social media, Internet marketing and digital training to companies of all sizes. Boot Camp Digital has worked with the biggest and best companies including Procter & Gamble, Google, The United States Senate, Macy's, GE and many others. Krista Neher (www.kristaneher.com) is the CEO of Launch Yourself and is an internationally recognized speaker, a social media expert and bestselling author of The Social Media Field Guide.

Krista Neher, CEO of Boot Camp Digital, is an international speaker on digital marketing and provides marketing solutions for Fortune 500 companies as well as start-ups and small businesses. Krista's strong track record of providing social media and internet marketing training and consulting solutions will benefit companies of all sizes as well as those new to the world of social media. For more information about Boot Camp Digital, visit http://www.bootcampdigital.com.


Read more Press Releases from Krista Neher:
New Advanced Social Media Measurement & Analytics Training Class from Boot Camp Digital in Cincinnati, OhioAnnouncing Social Media 101 Training Class from Boot Camp Digital in Cincinnati, OhioSecond Edition of Bestselling Book "Social Media Field Guide" by Krista Neher Provides Outline for Creating an Effective Social Media Marketing PlanBoot Camp Digital Presents Personal Branding Class "Launch Yourself!" in Cincinnati, OHAnnouncing Upcoming 2-Day Social Media Marketing Training Program in Cincinnati, OhioAnnouncing "Launch Yourself": Personal Branding Training from Boot Camp Digital in Cincinnati, OhioAnnouncing Upcoming 2-Day Social Media Marketing Course from Boot Camp Digital in Cincinnati, OhioNew Social Media Marketing Course: Twitter and Vine Training - The Secrets to Building Your Business on Twitter in 2013Social Media Infographic: Visual Social Media Marketing Infographic #VSMMSocial Media Infographic: Why Content Marketing Matters


Professional Blogger, Heidi Nazarudin Launches The Blogger Babes Association

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Heidi Nazarudin is a writer, public speaker and professional blogger.
She is also the President of The Blogger Babes, an exclusive association that she has just launched. Nazarudin blogs about beauty and women's lifestyle topics on her two main blogs, The Plastic Princess and Heidi and Co.
Her goal is to help women everywhere achieve beauty - for themselves, but also in their everyday lives.

The Blogger Babes is an exclusive, one-of-a-kind association comprised of female bloggers worldwide, acting as the leading informational source focused on, well,...babes who blog. Nazarudin's goal is to educate her members, providing them with content (newsletters, eBooks and whitepapers), support and a network to reach out to and collaborate with. At the same time, giving encouragement and a social platform and professional services (publicity campaigns, graphic web designers, blog critiques, etc.) at discounted rates for women bloggers everywhere. The Blogger Babes hold monthly events in Los Angeles for members to get acquainted with one another, get educated in all aspects of blogging and have fun and be pampered. This summer, one of these events will be held at Saks Fifth Avenue on Rodeo Drive in Beverly Hills. The highlights of the Saks July event will be a masterclass in summer makeup and personal makeovers for attendees - given by Saks's highly trained beauty specialists ....what girl doesn't want to look fabulous for the summer?

Nazarudin launched Heidi and Co. in March 2013, the blog is dedicated to domestic pursuits such as cooking, decorating and housekeeping.
Growing up, Nazarudin wasn't taught how to do all of the domestic household activities most of us need to do in our daily lives. After reading, researching and plain old doing household chores on her own for the last decade, she decided to share her knowledge and blog about it.

The Plastic Princess, "the pursuit of prettyness," launch in June of 2011 and focuses on "becoming beautiful through the use of cosmetics, clothes and cosmetic procedures." The blog offers eBooks, luminous "street style" photos of fashionable women all around Los Angeles, as well as celebrity fashion, makeup how to's, skincare and cosmetic and the occasional cocktail recipes to help women unwind after a long hard week. The blog is essential for the modern day woman who is serious on the many avenues to becoming gorgeous.

Nazarudin will be coming out with a short eBook "The Blogger Babes Intro to Blogging," that will explore the fundamentals of starting a blog and a more comprehensive eBook called " The Complete Blogging Manual For Babes" which explores all aspects of professional blogging, including leveraging your blog into a platform for your personal brand. The first eBook will be disseminated free of charge for all Blogger Babe members and at a nominal fee for non-members, while the The Complete Blogging Manual will be available for purchase on July 1st 2013.

"I'm thrilled to bring the first ever professional women's blogger association, The Blogger Babes to women bloggers everywhere and to educate my members and readers of my blogs, giving them the much-needed resources to further and grow in all of their pursuits," states Nazarudin.



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Tuesday, July 16, 2013

How to Stop Living Paycheck to Paycheck A Step by Step Action Plan

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Our Human Resources Department put together a very informative list of what to do and more importantly what not to do when paycheck is no longer enough.
Living paycheck to paycheck is difficult. 

See the list below for some wisdom from our HR team.

1)  Stop living beyond your means.

There is no reason to jump your lifestyle ahead of schedule.
 Here is a list of expenses and percentage of your income that financial advisers suggest to allocation to each expense:

  • Total food and drink 14.1%

    • Food at home 7.7%
    • Food away from home 5.4%
    • Alcoholic beverages 1.0%

  • Housing 32.9%

  • Apparel and services 4.0%
  • Total Transportation 19.1%

    • Vehicles 9.1%
    • Gasoline and motor oil 3.3%
    • Other transportation 6.7%

  • Healthcare 5.9%
  • Entertainment 5.0%
  • Personal care products and services 1.3%
  • Reading .3%
  • Education 1.9%
  • Tobacco products and smoking supplies .7%
  • Miscellaneous 1.5%
  • Cash contributions to savings 3.4%
  • Personal insurance and pensions 9.9%

2)  Stop keeping up with the Joneses. 

 We've all guilty of comparing ourselves to other people.
Stop doing this! Even if you get to the top of the mountain, there will be others that are taller.
When your expectations are not in line with where your income is, then you'll be disappointed and overextend yourself trying to make up for it.

3) Cut unnecessary expenses.

By eliminating small expenses like buying coffee from your favorite coffee store, smoking less, driving only when you need to, and canceling monthly services that you don't use can you save hundreds of dollars each month.

4)Pay your bills on time.Late fees and interest charges can add up quickly and cost you a lot of money. 

If you don't have money on hand to pay bills on time you can get a payday loan. Payday loan can give you anywhere from $100 to $1500.
Applying for a payday loan takes only 2 minutes.
 Money can be deposited directly to your checking account in as soon as 1 hour. Click Here to Get Cash Loan Now
We will continue providing you with great financial advice.
We hope you found this post useful. If you did, please share it on Twitter, Facebook or other similar websites.
If you know someone who can benefit from this post, please forward it to them.


Thursday, July 11, 2013

New YouTube Marketing Training Class - You and YouTube: Grow Your Business with Video Marketing Training

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    CINCINNATI, OH, July 10, 2013 /24-7PressRelease/ -- Leading Cincinnati social media training company Boot Camp Digital (www.bootcampdigital.com) announces the newest class in their series of live and online social media courses - You and YouTube: Grow Your Business with Video Marketing Training. The live class will be on July 23rd from 11:30 am to 1:00 pm EST in Cincinnati, Ohio and the online training will take place at the same time. Participants can register for both classes at http://bootcampdigital.com/youtube-marketing-training/.

For those who can't make the online webinar, the recording of the class will be available on-demand for purchase afterwards.

Today, over 1 billion people visit YouTube each month. This social network has been growing steadily since its inception. The network now reaches more adults between the ages of 18 and 35 than any other cable network, and over 6 billion hours are being watched on this network every month. But this isn't just a network for watching and sharing videos. It's an excellent resource for connecting with fans, demonstrating your products and services, answering questions about your company, growing your client base, and more.

While many businesses are starting to get active on YouTube, most don't have a real plan, and haven't fully built a strategy about how video can help their business. That's why Boot Camp Digital CEO Krista Neher created this live and online YouTube Marketing training class.

This course will show professionals, small businesses, and companies how to use YouTube as a part of their online marketing strategy to expand their brand online.

"Whether you're a B2B or B2C business, YouTube is an excellent way to increase the reach of your business online," says Neher. "By coming up with a solid YouTube marketing strategy, you can build deeper, more emotional and more effective connections online. Our training class will show you how to use this social network to reach new audiences and attract new leads, customers, and sales. You don't want to miss out on this opportunity."

This video marketing class will teach attendees everything they need to know about using YouTube for business. Neher will cover how to set up an effective channel using best practices, video optimization, what kind of content to upload, how to generate leads from YouTube, connecting YouTube to the rest of your online marketing strategy and more.

As an international professional social media speaker and trainer, Neher has been an expert in the social media industry for over 7 years. She founded Boot Camp Digital to show professionals and companies how to build up their businesses using social media and Internet marketing.

Those who want to register for the upcoming class on using YouTube for business should register immediately to guarantee a space. Participants can register for and learn more about the live and online class at http://bootcampdigital.com/youtube-marketing-training/

Details:
July 23rd, 2013
Live in Cincinnati: 11:30 am - 1:00 pm
Online: 11:45 am - 1:00 pm
Investment: $27

For more information on Boot Camp Digital's Social Media Online Training sessions, visit http://bootcampdigital.com/online-training.

About Boot Camp Digital
Boot Camp Digital (http://bootcampdigital.com/) is a top-rated provider of social media, Internet marketing and digital training to companies of all sizes. Boot Camp Digital has worked with the biggest and best companies including Google, Procter & Gamble, General Mills, The United States Senate, Macy's, GE and many others. Krista Neher (www.kristaneher.com) is the CEO of Boot Camp Digital and is an internationally recognized speaker, a social media expert, bestselling author of The Social Media Field Guide, Visual Social Media Marketing and coauthor of the textbook Social Media Marketing: A Strategic Approach.


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Read more Press Releases from Krista Neher:
New Advanced Social Media Measurement & Analytics Training Class from Boot Camp Digital in Cincinnati, OhioAnnouncing Social Media 101 Training Class from Boot Camp Digital in Cincinnati, OhioSecond Edition of Bestselling Book "Social Media Field Guide" by Krista Neher Provides Outline for Creating an Effective Social Media Marketing PlanPersonal Branding Infographic: How to Use 10 Social Networks to Grow Your Personal Online BrandBoot Camp Digital Presents Personal Branding Class "Launch Yourself!" in Cincinnati, OHAnnouncing Upcoming 2-Day Social Media Marketing Training Program in Cincinnati, OhioAnnouncing "Launch Yourself": Personal Branding Training from Boot Camp Digital in Cincinnati, OhioAnnouncing Upcoming 2-Day Social Media Marketing Course from Boot Camp Digital in Cincinnati, OhioNew Social Media Marketing Course: Twitter and Vine Training - The Secrets to Building Your Business on Twitter in 2013Social Media Infographic: Visual Social Media Marketing Infographic #VSMM

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